Media Organizations and Audiences, SMPA's first ever online course, will provide an introduction to the American entertainment media industry, specifically with regard to organizations and economic relationships in television and film. Dr. Patricia Phalen will teach the course this summer to both undergraduate and graduate students.
"I'm really looking forward to teaching an online course, though I'm not entirely sure what to expect. The learning curve is still pretty steep, but the folks at the Online Learning Initiative (OLI) have been amazing. I've learned so much from them already," commented Phalen.
Phalen will guide the class through the history of the broadcasting and film industries and discuss the ways both have evolved and are currently structured, particularly with regard to the relationships among and within organizations. The ultimate goal of the course is to develop an understanding of how media industries operate, how media professionals carry out their work and why we have the kinds of movies and television programs we have.
Phalen added, "Online education is a totally different way of planning and teaching courses...there are so many variables to consider. How do you connect with every student? How do you create an environment that feels like a "class" rather than an independent study? What are reasonable expectations when it comes to the time students should spend online? As a professor, you no longer have the instant feedback of the classroom setting. Besides - there will likely be a mix of traditional and non-traditional students, all in different geographical locations. I want to make sure they all have a good experience taking this course. This will certainly be a challenge - one I'm happy to have the opportunity to take on!"
Interested students can register for the course starting on March 1. Class will begin toward the end of May. Course registration numbers for undergraduates are 72515 and 72516. For graduate students, the course registration number is 72517.